
(AGENPARL) – mar 19 dicembre 2023 PRESS RELEASE
ITA Airways launches “Instant Upgrade”
Flight Class upgrades purchased directly onlineA business class flight experience on the new Airbus A321neo during the Christmas period
Rome, December 19th, 2023 – ITA Airways launches “Instant Upgrade”, a new service dedicated to customers who want to purchase the upgrade to a higher flight class directly online in a few simple steps.
Starting 72 hours before flight departure, ITA Airways customers who already have an Economy Class or Premium Economy ticket, can buy an upgrade, and access the services and comforts of the higher class (Business or Premium Economy).
In detail, the customer will immediately receive the upgrade to a higher class depending on seat availability. On the departure day, he will receive a boarding pass for Premium Economy or Business Class depending on the upgrade purchased at the check-in counter.
For further information, please visit the Company’s website.
New ‘Instant Upgrade’ enhances the offer of ITA Airways upgrade options and adds to the following ones:
Upgrade with an offer: through the official ITA Airways website customers can make an offer for the class they are interested in travelling (Superior, Premium Economy or Business class). They will get their offer receipt via e-mail, and a further e-mail confirming that their offer is successful within 72 hours from the flight’s departure. Their ticket will remain valid and upon check-in they will receive a boarding pass for Superior, Premium Economy or Business Class.
Upgrade at the airport: customers can also request their upgrade at the airport, from two hours to forty minutes before their flight’s departure, depending on the country of departure. The request is subject to seat and meal availability and is approved on a first-come, first-served basis, at the discretion of ITA Airways.
During the Christmas holiday period, passengers purchasing an upgrade to fly on the Rome Fiumicino – London Heathrow and Rome Fiumicino – Paris Charles de Gaulle routes will have the opportunity to travel in the Business cabin of the new Airbus A321neo.
Distinctive elements of the new A321neo include the Airspace cabin with new colors and new materials, the state-of-the-art seats, new ITA Airways customized interior lighting and XL overhead bins. In addition, each seat is equipped with the latest generation “on-demand” video and audio entertainment system featuring 17.3” (Business), 15.6” (Premium Economy) and 13.3” (Economy) low reflectance touchscreen displays with 4K resolution for a simple, smooth, and intuitive user experience.
Thanks to the new IFE system, passengers will enjoy an experience comparable to popular multimedia applications, with bimonthly programming consisting of a wide selection of movies, TV series, music playlists, interactive games, and 3D interactive flight map. The WiFi connection system allows passengers to connect with their device to the in-flight network and text, surf or stream content.
For press information:
Pietro Caldaroni, Head of Communication and Institutional Relations
ITA Airways is a company totally owned by the Italian Ministry of Economy and Finance for the exercise of business in the air transport sector. ITA Airways aims at creating an efficient and innovative air carrier that will become a reference point in providing Italy with quality connectivity both in terms of international destinations, thus boosting tourism and foreign trade, and within the Country, also taking advantage of the train-air integrated mobility. ITA Airways will place the best customer service at the center of its strategy (through a strong digitization of processes that ensure a best-in-class experience and personalized services), combined with sustainability, in its environmental (new green and technologically advanced aircraft, use of sustainable fuels), social (equality and inclusion for a gender-neutral company) and governance (integration of sustainability into internal strategies and processes) aspects. ITA Airways is a member of SkyTeam alliance as of October 2021.