(AGENPARL) – mer 02 ottobre 2024 ARRE Technical Meeting
PUBLIC PRIVATE PARTNERSHIP
FOR THE PRODUCTIVE
DEVELOPMENT OF
ROYAL RESIDENCES
7 – 8 October 2024
ROYAL PALACE OF CASERTA
Monday, 7 October 2024
Meeting Point: Piazza Carlo di Borbone, Caserta, Italy
9:00 – 9:30
Meet and Greet
Coffee and registration
9:30 – 9:45
Welcome
Tiziana Maffei, General Director, Royal Palace of Caserta
9:45 – 10:00
Meeting Introduction and Round Table
Elena Alliaudi, General Coordinator of European Royal Residences
10:00 – 10:20
Beauty and utility: Royal Palace of Caserta
for the development of the local environment
Paola Viola and Valeria Di Fratta
10:20 – 10:40
Public-private partnership in tree management in historic gardens challenges, opportunities, perspectives – Royal Łazienki Museum, Warsaw
Marta Boguta and Beata Kańska
10:40 – 11:00
Public-Private Partnerships at The Museum of King Jan III’s Palace at Wilanów
Anna Czarnecka and Maciej Żołnierczuk
11:00 – 11:20
Partnerships and support programmes
for the development of Gödöllő Royal Palace
Enikő Lengyel, Deputy Manager
11:20 – 11:40
Royal Palace of Naples: new perspectives and opportunities
for growth generated by the connections between public and private sectors
Mario Epifani, Almerinda Padricelli and Roberta Pastore
11:40 – 12:00
Sharing experience: Miramare and a new challenge
for Historical Museum and Garden
Andreina Contessa
12:00 – 12:20
The Royal Palace of Colorno and ALMA: a history of value
and a future between projects and synergies to be explored
Andrea Ruffini, Alberto Figna and Gabriele Baistrocchi
12:20 – 12:40
How the Palace of Versailles, the birthplace of French luxury, is teaming up with
French and local brands in its brand development strategy to promote the
excellence of French know-how, between heritage, creation and sustainability
Mathilde Brunel and Constance Louvet
12:40 – 13:00
Q&A Session
13:00 – 13:30
Transfer to San Silvestro Wood
13:30 – 15.30
Lunch San Silvestro Vineyard
Organized by Tenuta Fontana
Sala degli Incontri d’arte, Royal Palace
Monday, 7 October 2024
15:30 – 16:30
Visit to the Greenhouses English Garden
Paola Viola and Le Serre di Graefer S.C. a r.l.
16:30 – 17:00
Visit to the former Passionisti Convent
Barbara Del Prete and Martina Murzi
17:00 – 17:30
Presentation of the Reggia brand
Sala Romanelli, Royal Palace
Case study: Cooperativa Eva and Petrone Distillery
17:30 – 20:00
Free time
20:00
Dinner
Old Wood
“Diana e Atteone” Restaurant, Royal Park
Organized by Consorzio Daman
Tuesday, 8 October 2024
Arrival and Coffee
9:45 – 13:00
Visit to the Silkhouses
San Leucio Belvedere
Meeting with the San Leucio Textile Consortium
13:00 – 15:00
Lunch
15:00 – 15:30
Round-off and Q&A
Consorzio di Tutela della Mozzarella di Bufala Campana DOP
in the Regie Cavallerizze of the Royal Palace of Caserta
Sala Giunone, Royal Palace
Contacts
Network of European Royal Residences
Elena Alliaudi, Coordinator
Royal Palace of Caserta
Valeria Di Fratta, Head of Communication, valorization and promotion