
(AGENPARL) – gio 18 maggio 2023 PRESS RELEASE
ITA Airways participates in the 2023 edition of IMEX in Frankfurt
Rome/Frankfurt, 18 May 2023 – ITA Airways will take part in IMEX 2023, the leading International Fair for Meetings, Incentives, Conferences and Exhibitions (M.I.C.E.), which will be held in Frankfurt from 23 to 25 May 2023.
The Italian flagship carrier will be present at the Messe Frankfurt exhibition center, with a stand located in the pavilion dedicated to Italy in Hall 8 (Stand D400) inside the ENIT (Italian Tourism Board) area. Here the ITA Airways local team will meet the key players in the M.I.C.E. sector at international level, including travel agents, tour operators and trade partners to showcase its offering and discuss future strategies, priorities and goals of the segment.
In the spotlight at the Frankfurt show is the recently launched ITA Airways offer for M.I.C.E. traffic which includes a dedicated ITA Airways Team and tailor-made conditions for this specific segment featuring a great growth potential.
ITA Airways is constantly committed to growth: in the 2023 summer season the Company is offering 64 destinations, including 10 intercontinental ones. Long haul continues to be the focus of ITA Airways’ investments with the opening of new routes from its hub in Rome Fiumicino to Washington starting on June 2 and to San Francisco from July 1. In addition to the new flights to North America, the Company is also offering a new direct route from Rome Fiumicino to Rio de Janeiro which will be available in the winter season and will complete with the flights to Buenos Aires and Sao Paulo the offer in the South American market. These new destinations join those operated in the Asia-Pacific area with Tokyo-Haneda, New Delhi and Malé (Maldives) and the network of destinations in the United States with New York, Boston, Miami and Los Angeles.
In the German market, ITA Airways currently offers 114 weekly flights between Germany and Italy, with direct connections from Frankfurt, Munich, Stuttgart, Hamburg and Düsseldorf airports to the Rome Fiumicino and Milan Linate airports. In addition, there are connections to the entire route network in Italy and the rest of the world, including South American destinations in Brazil and Argentina as well as seasonal connections to the Balearic Islands (Ibiza, Majorca and Menorca) and other Mediterranean destinations.
Sustainability has been one of ITA Airways’ strategic pillars since day one. Crucial to the company’s Sustainability Plan is the renewal of its fleet: by end of this plan, it will feature 80% new generation aircraft, consuming 25% less fuel and reducing CO? emissions and allowing the Company to become the greenest airline in Europe.
All ITA Airways flights can be purchased on ita-airways.com, or through the Company’s call center, travel agencies and airport ticket offices.
For press information:
Nicolò Mardegan – Head of Communication and Institutional Relations
ITA Airways is a company totally owned by the Italian Ministry of Economy and Finance for the exercise of business in the air transport sector. ITA Airways aims at creating an efficient and innovative air carrier that will become a reference point in providing Italy with quality connectivity both in terms of international destinations, thus boosting tourism and foreign trade, and within the Country, also taking advantage of the train-air integrated mobility. ITA Airways will place the best customer service at the center of its strategy (through a strong digitization of processes that ensure a best-in-class experience and personalized services), combined with sustainability, in its environmental (new green and technologically advanced aircraft, use of sustainable fuels), social (equality and inclusion for a gender-neutral company) and governance (integration of sustainability into internal strategies and processes) aspects. ITA Airways is a member of SkyTeam alliance as of October 2021.