
(AGENPARL) – Thu 10 July 2025 Corporate Communications
Media Information
10 July 2025
BMW Group shows positive sales development in second
quarter of 2025
Second-quarter deliveries increase
BMW Group delivers 1,207,388 units in first half of 2025
Significant sales growth of +18.5% for BMW Group electrified
vehicles in YTD June
Full availability of all models: MINI posts strong sales increase,
with growth across all regions
BMW brand: Clear segment leader in first half-year
BMW M GmbH delivers over 100,000 vehicles in half-year period
for the first time
Munich. The BMW Group reported higher sales year-on-year in the second quarter:
Between April and June, deliveries of BMW, MINI and Rolls-Royce vehicles increased
by +0.4% to 621,271 units. In the first half of the year, the company delivered a total
of 1,207,388 vehicles (-0.5%). Electrified vehicles saw significant sales growth
compared to the previous year. With 318,949 fully-electric and plug-in hybrid vehicles
delivered to customers, the BMW Group grew its sales by +18.5% in the first half of
2025. New orders across all drive technologies developed positively in the first six
Company
months, showing significant year-on-year growth.
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Motoren Werke
Aktiengesellschaft
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BMW AG
80788 München
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http://www.bmwgroup.com
“Thanks to our attractive product line-up, we were able to close the second
quarter successfully. Between April and June, the BMW Group reported sales
growth of +0.4% compared to the same period last year,” said Jochen Goller,
member of the Board of Management of BMW AG responsible for Customer, Brands,
Sales. “In the second quarter, we also achieved an important milestone, with the
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10 July 2025
BMW Group shows positive sales development in second quarter of 2025
delivery of our 1.5-millionth fully-electric vehicle. This success underlines once
again how the BMW Group has evolved from an electric pioneer to one of the
leading players in the BEV market – now offering more than 15 fully-electric
models,” added Goller.
The BMW brand delivered 1,070,814 vehicles to customers in the first half of the
year. During the same period, the brand increased its deliveries in all regions outside
of China. The BMW brand posted strong growth in the Europe and Middle East
regions.
Electrified vehicle sales also increased compared to the same period last year. With
272,402 electrified units delivered in the first half-year, the BMW brand achieved
growth of +6.5%. Its plug-in hybrids (PHEVs), in particular, are seeing a surge in
demand. In the first half of the year, the BMW brand delivered 98,339 PHEVs to
customers – an increase of +28.9% year-on-year. BMW M GmbH sales were up
+6.5%, with over 100,000 vehicles sold in the half-year period from January to June
for the first time, marking BMW M GmbH’s most successful half-year ever. The BMW
M5* and BMW M5 Touring*, released in late 2024, continue to enjoy strong
popularity, making significant contributions to sales growth.
The full availability of the New MINI Family showed results in the first half of the year:
With a total of 133,778 vehicles sold, the MINI brand reported strong year-on-year
growth of +17.3%. The brand grew in all regions worldwide. MINI also posted growth
in the Chinese market in the first half-year. MINI’s fully-electric models experienced
strong global demand and were the brand’s main growth driver. In the first half of the
year, more than one in three MINIs sold worldwide was a BEV.
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BMW Group shows positive sales development in second quarter of 2025
The Rolls-Royce brand increased its sales by +9.4% year-on-year in the second
quarter. In the first half of the year, the brand delivered 2,796 vehicles (-0.8%). In the
first six months of 2025, BMW Motorrad sold 105,909 motorcycles and scooters to
customers (-6.3%).
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BMW Group shows positive sales development in second quarter of 2025
BMW Group sales in Q2/YTD June 2025 at a glance
2nd Quarter
Compared with
Compared with
previous year
June 2025
previous year
BMW Group Automotive
621,271
+0.4%
1,207,388
-0.5%
550,693
-2.6%
1,070,814
-2.3%
55,439
+7.8%
105,939
+6.5%
69,163
+33.1%
133,778
+17.3%
161,462
+10.2%
318,949
+18.5%
111,027
+2.9%
220,540
+15.7%
1,415
+9.4%
2,796
-0.8%
61,309
-8.0%
105,909
-6.3%
2nd Quarter
Compared with
Compared with
previous year
June 2025
previous year
– BMW M GmbH
BMW Group electrified
BMW Group BEV
Rolls-Royce
BMW Motorrad
BEVs and PHEVs
BMW & MINI sales in the regions/markets
255,910
+10.1%
497,778
+8.2%
73,740
+7.8%
135,182
+3.6%
224,109
-10.1%
438,294
-11.1%
China
162,667
-13.7%
317,862
-15.5%
Americas
122,866
+1.7%
237,167
+3.4%
98,504
+1.4%
193,091
+2.7%
Europe
Germany
Provisional registration figures
The delivery figures reported in this press release are provisional and may change
up until the BMW Group Report 2025 is published. Notes on how delivery figures
are prepared can be found in the BMW Group Report 2024 on p. 427.
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BMW Group shows positive sales development in second quarter of 2025
*Fuel consumption/emissions data:
BMW M5 Limousine: energy consumption weighted: 26,8 kWh/100 km and 1,9 l/100 km (WLTP); CO₂
emissions weighted combined: 43 g/km (WLTP); CO₂ class unloaded battery: G; weighted combined B
BMW M5 Touring: energy consumption weighted: 27,6 kWh/100 km and 2 l/100 km (WLTP); CO₂ emissions weighted combined: 45 g/km (WLTP); CO₂ class unloaded battery G; weighted combined B
BMW Group Corporate Communications
Dr Sina Unger, Communications Sales
Carolin Bachmann, Communications Sales
Max-Morten Borgmann, head of Communications BMW Group, Finance, Sales
Media website: http://www.press.bmwgroup.com/deutschland
The BMW Group
With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW
Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2024, the BMW Group sold 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide.
The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As
of 31 December 2024, the BMW Group had a workforce of 159,104 employees.
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BMW Group shows positive sales development in second quarter of 2025
The success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key component of the BMW Group’s corporate strategy – from the supply chain through production to
the end of the use phase of all products.
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