(AGENPARL) – lun 11 luglio 2022 PRESS RELEASE
Volare: ITA Airways’ fidelity program has reached 500,000 members
To celebrate, the airline will reward the member no. 500,000 with Executive status
Rome, 11 July 2022 – ITA Airways is pleased to announce that Volare, the airline’s loyalty program, has already reached 500,000 members. It is an excellent result considering that the program was launched only on 15 October 2021, less than 9 months ago.
This outcome confirms that ITA Airways is following the right path towards its primary objective to put the customer at the center of the business with increasing initiatives aimed at satisfying the passengers’ needs.
To celebrate this accomplishment, ITA Airways has decided to reward member no. 500,000, who will receive a gift upgrade of three levels, from Smart to Executive.
“We are truly satisfied with the trust placed in us – said Emiliana Limosani, Chief Commercial Officer of ITA Airways and CEO Volare – and this accomplishment is a demonstration of that. For this reason, we have decided to thank our 500,000th member by offering him an upgrade to the Executive Club. Volare was created to put the customers at the center and allowing them to accumulate and spend points with ease and flexibility. We are delighted that our customers continue to choose us for their leisure and business travel, and very soon they will also be able to take advantage of the services and products of the partners that will join the program.”
The Executive level immediately allows priority access to dedicated services, such as check-in at Business Class counters, access to lounges, fast track, extra baggage, the seat can be chosen for free and the passenger will have 30% more points than those accumulated with a Club Smart membership.
For press information:
Davide D’Amico
Head of Corporate Communications ITA Airways
About ITA Airways
ITA Airways is a company totally owned by the Italian Ministry of Economy and Finance for the exercise of business in the air transport sector. ITA Airways aims at creating an efficient and innovative air carrier that will become a reference point in providing Italy with quality connectivity both in terms of international destinations, thus boosting tourism and foreign trade, and within the Country, also taking advantage of the train-air integrated mobility. ITA Airways will place the best customer service at the center of its strategy (through a strong digitization of processes that ensure a best-in-class experience and personalized services), combined with sustainability, in its environmental (new green and technologically advanced aircraft, use of sustainable fuels), social (equality and inclusion for a gender-neutral company) and governance (integration of sustainability into internal strategies and processes) aspects. ITA Airways is a member of SkyTeam alliance as of October 2021.