(AGENPARL) – ven 16 dicembre 2022 [Manitoba/Canada News Release]
December 15, 2022
Governments of Canada and Manitoba Invest
Over $600,000 to Establish Project Aspire Hub
– – –
Industry-led Roundtables will Support Implementation
of Manitoba Protein Advantage Strategy Action Plan
As part of its ongoing work to position Manitoba as a global leader in sustainable protein, the governments of Canada and Manitoba are investing more than $600,000 through the Canadian Agricultural Partnership (CAP) to establish a hub that supports the implementation of Project ASPIRE (Accelerating Sustainable Protein Impact and Results), federal Agriculture and Agri-Food Minister Marie-Claude Bibeau and Manitoba Agriculture Minister Derek Johnson announced today.
“The ASPIRE Hub is a tremendous example of protein industry stakeholders working together towards a strategic vision,” said Bibeau. “Engaging the entire value-chain will improve competitiveness and long-term growth of Manitoba’s protein sector.”
“Since launching the Manitoba Protein Advantage Strategy in 2019, our government has continually supported the sustainable growth of the province’s protein industry, recognizing that positioning Manitoba as a global protein supplier of choice will benefit the profitability and competitiveness of local producers and processors and the provincial economy as a whole,” said Johnson. “Project ASPIRE – a concerted and co-ordinated team effort advancing the strategy – is gaining momentum, making it the opportune time to establish this hub.”
The Project ASPIRE hub will provide stakeholders the opportunity to work collaboratively at industry-led roundtables – one for each of the strategy’s 10 pillars – to identify priority actions and co-ordinate strategic activities to advance sustainable protein production and processing in the province.
The hub will be hosted by the Canadian Manufacturers & Exporters, thanks to the industry association being well-equipped to co-ordinate, catalyze and facilitate the implementation of Project ASPIRE. Canadian Manufacturers & Exporters will be recruiting expertise in the near future to facilitate industry, academia and government actions to implement ASPIRE’s objectives.
“We are pleased to host the ASPIRE hub to bring industry leaders together to foster innovation and competitiveness to the sector,” said Ron Koslowsky, divisional vice-president, Canadian Manufacturers & Exporters. “We are always looking for ways to help local manufacturers strengthen their competitive advantages and build knowledge, capacity and contacts, and this hub will do just that.”