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(AGENPARL) – lun 27 maggio 2024 Arai Helmet will mark its 40th year at the Isle of Man TT in May, coinciding with the 2024 Isle of Man TT Races
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** ARAI HELMET TO CELEBRATE 40TH ANNIVERSARY
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First worn at the world’s oldest and most famous road race by Joey Dunlop and Brian Reid in 1984, Arai is extremely proud of its 40-year presence at the Isle of Man TT. Its passionate dedication in offering protection to participants in the most demanding road race on the globe is as strong now as it was four decades ago, with every protective detail of its helmets continually improved upon.
The importance of the TT to Arai cannot be understated. Over their 40-year relationship the race has proved an invaluable R&D basis to Arai, allowing the brand to accumulate vital data that has helped create countless small improvements to its characteristic round, smooth and strong shell design that Arai is renowned for.
Arai helmets have been worn by some of the TT’s most iconic riders, including BSB Champion Josh Brookes, Philip McCallen, Ian Hutchinson, as well as Joey Dunlop’s brother Robert and nephew Michael, who will challenge for his 26^th TT win in June that would see him match his uncle’s long-standing record.
The first day of racing on Saturday 1^st June will be followed by a Parade Lap of the 37.73 mile course featuring TT riders past and present, and will see Akihito Arai give the starting signal to riders in celebration of Arai and the TT’s historic partnership.
As part of a 15-year tradition of unique special TT designs, Arai Helmet has recently launched the 2024 RX-7V EVO Limited Edition Isle of Man TT helmet, celebrating the race’s heritage and its new-look colourways and branding.
On May 31^st Arai will also present its TT anniversary video ‘Behind the Visor’. Featuring archive footage and interviews with some of Arai’s most famous TT ambassadors, Behind the Visor explores the Arai history and affinity with TT riders and will be available on the official Arai YouTube channel.
Michio Arai expressed his pride of four decades of TT relationship, saying “The Isle of Man TT has been a special place for Arai since the 1980s, and we are extremely proud to be a key partner four decades later. The unique challenges presented by the TT are like no other race in the world, and it is an honour for us that so many of the world’s best road racers choose Arai for their protection.” He added “We send the very best luck to all riders at the TT, and in particular to Arai athlete Michael Dunlop who will compete for an incredible 26^th win to equal his uncle, and original Arai TT rider, Joey Dunlop.”
Speaking on behalf of the Isle of Man TT, Paul Phillips, Head of Motorsport said, “The Isle of Man TT Races is committed to driving safety performance as part of our strategic plan. It is great to have Arai on board as Official Helmet Partner, as it is important that our partnerships align with our vision for rider safety. We recognise this in Arai’s proactive approach to achieving the highest standards over the last 40 years.”
YOU ARE INVITED TO THE PRESS EVENT. PLEASE FIND YOUR INVITE HERE (https://s3-eu-west-1.amazonaws.com/iom-tt-races-2022/240525-arai-x-tt-press-invite.pdf?mc_cid=63673f48aa&mc_eid=UNIQID) .
—ENDS—
Notes to Editor:
About Arai Helmet:
Arai Helmet is a family-owned company in Japan which for over 70 years, and across three generations, has been accumulating gains in protection in our helmets one-by-one and step-by-step for our fellow riders. These efforts began when founder Hirotake Arai created his first helmet, for his own protection, before helmet standards existed in Japan, and the Arai family continues his legacy of making rider protection their priority.
The many differences of Arai may not be visible, but together they all contribute to a sum that is greater than the whole. The rounder, smoother and stronger shell shape of Arai helmets show this dedicated handmade craftsmanship to keeping a form ideal for glancing off obstacles and better fitting the natural shapes of the rider’s head. Arai Helmet remains dedicated to its Priority for Protection.
Isle of Man TT Races:
There are very few sporting events in the world with the tradition, heritage, and prestige of the Isle of Man TT Races. Despite being the world’s oldest continuous motorsports event, the TT remains, however, as fascinating and relevant today – continuously inspiring new generations of riders to come and race the Mountain Course.
Largely unchanged since 1911, the 37.73 miles of public roads simply capture the imagination like no other motorcycling venue can. The TT Course, whilst difficult to learn, is even harder to master – requiring immense levels of skill and concentration as speeds nudge an incredible 200mph.
The 2024 Isle of Man TT Races takes place from Monday 27 May – Saturday 8 June 2024.
Live coverage of every qualifying session and race at the 2024 event is available exclusively via the TT’s official digital platform, TT+. Already boasting hundreds of hours of thrilling TT content, TT+ is free to subscribe and can be enjoyed via smartphones via the official TT+ app, on desktop, and Smart TV.
Full Schedule is available at http://www.iomttraces.com (http://www.iomttraces.com/?mc_cid=63673f48aa&mc_eid=UNIQID)
Watch all the action LIVE on TT+ https://ttplus.iomttraces.com/?mc_cid=63673f48aa&mc_eid=UNIQID
Media Contacts:
Victoria Giles
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